Market entry studies
Market entry studies are closely linked to business feasibility studies. Practical Support has vast experience in conducting feasibility studies with varied industries from retail to manufacturing to services. The studies generally involve controlled processes for identifying problems and opportunities, determining objectives, describing situations, defining success outcomes, and assessing the range of costs and benefits associated with several alternatives for solving a problem.
Practical Support is well-versed in conducting such studies in support of decision-making based on a cost benefit analysis of the actual business or project viability.
It is estimated that one in fifty business ideas are actually commercially viable. Therefore a business feasibility study is an effective way to safeguard against wastage of further investment or resources.
A business feasibility study or market entry study is heavily dependent on market research and analysis, and Practical Support has the manpower and ability to conduct such studies that have credibility and depth of argument for potential investors and stakeholders to make informed decisions. Our geographical area of coverage is Singapore, Malaysia and Vietnam. Our team of researchers are able to conduct the following:
- Market viability.
- Technical viability.
- Business model viability.
- Management model viability.
- Economic and financial model viability.
- Exit strategy viability.
